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public speaking principlePublic speaking strikes fear into the hearts of many a grown man and woman.
Identify your audience – who is your target audience? Who are your attempting to deliver your message to? Is it teachers? Drug addicts? Can you identify with your audience, and even more importantly, can they identify with you? Like it or not, public speaking is part of the entertainment industry – and even if your message is a serious one – audiences still want to be entertained. If you’ve been hired by an organization or a service club to stand up and deliver a message, you need to be able to do just that – or you won’t be invited back. Nor will you receive any recommendations to address any other group they might be connected with. What public speaking is really all about is delivering something of value to your audience. That’s it. If people in your audience walk away with something of value they’ll consider you – and the speech – a success. That something of value can be feeling better about themselves, their job, understanding an idea or concept better, even feeling happy or entertained – if you can accomplish any of those things – you were effective as a public speaker. Give yourself a round of applause. That doesn’t mean your presentation has to be a “laff-riot” – in fact, your subject matter may not be appropriate for large doses of humor. For example, if you’re addressing cancer survivors, you’d want to tone down the ratio of jokes and one-liners, but if you were speaking to a group of salespeople, you could be a little more free-wheeling. You’ll be the best judge of content, knowing your own message and audiences. Just don’t toss out the humor entirely. Come into the room with the attitude that you’re simply having a conversation with a roomful of friends - you’re going to tell them a story about … whatever your speech is about. If you’ve researched your topic, know your material and practiced what you’re going to say, you’ll find it easy to have this mindset. But props can also be a big disadvantage if you use them incorrectly. For example, if you use a pointer in your presentation, don’t stand up there and wave it around in mid-air aimlessly, because your audience may feel that they’re watching a swordfight with only one participant, and become so engrossed in that display that they stop listening to your words. Or if you plan a slide show or a PowerPoint presentation, don’t mix very bright slides with very dark ones, or else you may leave your audience unable to see either one. Your personal style and the subject matter of your speech should dictate the types of props you can use. For example, don’t use a humorous prop with a serious subject. Props can be simple or complex – they don’t have to be elaborate – the key to using an effective prop is that it should help convey your message – no more, no less. Using humor in your presentation is another effective tool, but be very careful to tailor your use of humor or jokes to your audience. How many times have you gone to watch or listen to someone giving a speech and been bored to tears? The speaker obviously hasn’t polished their public speaking skills – they speak in a monotone, their stories are lame – and they apparently have no sense of humor. Even if the message they’re trying to deliver is an important one – they’ve lost their audience. How well do you know your message? You need to be able to answer any question your audience asks. If you can’t do that, you haven’t prepared enough. Read about your subject, study it from every angle – you need to feel, look and sound like an expert. A key point many public speakers forget is that they don’t have to be perfect to be an effective public speaker. You can get tongue-tied, forget whole sections of your speech, go off on a tangent, and not recall your best joke – and the audience may still love you. In fact, they may relate to you better if you’re imperfect than if you got up in front of them and delivered a polished and flawless speech. You’re less intimidating – more like them.
1. How To Conquer Public Speaking Fear
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