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public speaking principlePublic speaking strikes fear into the hearts of many a grown man and woman.
That doesn’t mean your presentation has to be a “laff-riot” – in fact, your subject matter may not be appropriate for large doses of humor. For example, if you’re addressing cancer survivors, you’d want to tone down the ratio of jokes and one-liners, but if you were speaking to a group of salespeople, you could be a little more free-wheeling. You’ll be the best judge of content, knowing your own message and audiences. Just don’t toss out the humor entirely. The single best way to avoid all that public speaking terror is to know your material. Be familiar with your subject, and you’ll relax. If you know your subject, if you’re the expert in the room - why on earth would your audience scare you? What is there to be frightened of if you know your topic more thoroughly than they do? You’re there to teach them what you know about a particular subject or topic. Using humor in your presentation is another effective tool, but be very careful to tailor your use of humor or jokes to your audience. How many times have you gone to watch or listen to someone giving a speech and been bored to tears? The speaker obviously hasn’t polished their public speaking skills – they speak in a monotone, their stories are lame – and they apparently have no sense of humor. Even if the message they’re trying to deliver is an important one – they’ve lost their audience. Not at all. But consider this - if your audience isn’t listening – if you’re boring them, you’re not delivering your message in an effective manner. And if you’re not getting through to them – you’re wasting your time and your message is being lost. You don’t have to become a comedian to be a good, but you do have to know when to use humor to get your message across. Have you ever had the feeling when you get up in front of an audience to give a speech that you’re utterly and completely naked? Not in the real sense, of course, but in the sense that it’s just you, the microphone and the audience. You have no podium to hide behind – no slide projector or pointer – in other words, you have no props. But props can also be a big disadvantage if you use them incorrectly. For example, if you use a pointer in your presentation, don’t stand up there and wave it around in mid-air aimlessly, because your audience may feel that they’re watching a swordfight with only one participant, and become so engrossed in that display that they stop listening to your words. Or if you plan a slide show or a PowerPoint presentation, don’t mix very bright slides with very dark ones, or else you may leave your audience unable to see either one. One sure-fire way of keeping your audience attentive and interested is by using humor throughout your speech. Your ultimate goal as a speaker is to get your message across in an effective manner – but does that mean you need to turn into a comedian just so the audience hears you? How well do you know your message? You need to be able to answer any question your audience asks. If you can’t do that, you haven’t prepared enough. Read about your subject, study it from every angle – you need to feel, look and sound like an expert. Identify an action plan – you need to explain to your audience – in precise detail – how your audience can succeed at what you’re inspiring them to do. They need a roadmap for success. Come into the room with the attitude that you’re simply having a conversation with a roomful of friends - you’re going to tell them a story about … whatever your speech is about. If you’ve researched your topic, know your material and practiced what you’re going to say, you’ll find it easy to have this mindset.
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