A key point many public speakers forget is that they don’t have to be perfect to be an effective public speaker. You can get tongue-tied, forget whole sections of your speech, go off on a tangent, and not recall your best joke – and the audience may still love you. In fact, they may relate to you better if you’re imperfect than if you got up in front of them and delivered a polished and flawless speech. You’re less intimidating – more like them.
Identify an action plan – you need to explain to your audience – in precise detail – how your audience can succeed at what you’re inspiring them to do. They need a roadmap for success.
Identify your audience – who is your target audience? Who are your attempting to deliver your message to? Is it teachers? Drug addicts? Can you identify with your audience, and even more importantly, can they identify with you?
Make a name for yourself – Everyone starts off small. Speak for free at service clubs like Rotary or Lion’s clubs; find a community event like a Chamber of Commerce mixer where you can make an appearance. The more often you give speeches in public, the better a speaker you’ll be.
Next, have a “hook” at the very beginning of your presentation - a joke, a one-liner, a poignant story - something that instantly draws your audience into your presentation. Make it funny, make it serious - it doesn’t matter as long as it compliments your presentation - but make it interesting enough to make your audience listen to you.
That doesn’t mean your presentation has to be a “laff-riot” – in fact, your subject matter may not be appropriate for large doses of humor. For example, if you’re addressing cancer survivors, you’d want to tone down the ratio of jokes and one-liners, but if you were speaking to a group of salespeople, you could be a little more free-wheeling. You’ll be the best judge of content, knowing your own message and audiences. Just don’t toss out the humor entirely.
When practicing your presentation and polishing the material – keep an eye out for jokes or one-liners that you can use. Try to find material that integrates with your style – don’t try to steal someone else’s delivery. The audience will respond to you if you just be yourself.
One sure-fire way of keeping your audience attentive and interested is by using humor throughout your speech. Your ultimate goal as a speaker is to get your message across in an effective manner – but does that mean you need to turn into a comedian just so the audience hears you?
How well do you know your message? You need to be able to answer any question your audience asks. If you can’t do that, you haven’t prepared enough. Read about your subject, study it from every angle – you need to feel, look and sound like an expert.
What public speaking is really all about is delivering something of value to your audience. That’s it. If people in your audience walk away with something of value they’ll consider you – and the speech – a success. That something of value can be feeling better about themselves, their job, understanding an idea or concept better, even feeling happy or entertained – if you can accomplish any of those things – you were effective as a public speaker. Give yourself a round of applause.
Come into the room with the attitude that you’re simply having a conversation with a roomful of friends - you’re going to tell them a story about … whatever your speech is about. If you’ve researched your topic, know your material and practiced what you’re going to say, you’ll find it easy to have this mindset.
Not at all. But consider this - if your audience isn’t listening – if you’re boring them, you’re not delivering your message in an effective manner. And if you’re not getting through to them – you’re wasting your time and your message is being lost. You don’t have to become a comedian to be a good, but you do have to know when to use humor to get your message across.