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value of public speakingPublic speaking strikes fear into the hearts of many a grown man and woman.
The dislike or loathing of public speaking stems from fear - the single biggest fear people seem to have is that they’re going to make complete idiots of themselves in front of a live audience. Or maybe that they’ll forget their lines. Or the audience will start throwing rotten tomatoes at them. Or perhaps they’ll pass out in front of all those people. I’ve seen many public speakers forget their lines, or lose their place in their speech, but I’ve never seen anyone pass out. A little pre-planning and practice can go a long way toward alleviating that paralyzing fear of getting up in front of a crowd – the more knowledgeable you are about your subject, the more confident you’ll be in your presentation, and the more effective a speaker you’ll be. Keep in mind that almost all audiences – from the guests at a wedding to a political fundraiser – want you to do well, so the chances of tomatoes being tossed in your direction are slight. Come into the room with the attitude that you’re simply having a conversation with a roomful of friends - you’re going to tell them a story about … whatever your speech is about. If you’ve researched your topic, know your material and practiced what you’re going to say, you’ll find it easy to have this mindset. Humor can benefit your presentation in so many ways – it can overcome an overly complimentary introduction and tell your audience you don’t take yourself too seriously. It can also make you seem more down-to-earth and less intimidating – helping you form a bond with your audience. And, perhaps most importantly, it will keep attention focused on you – they’ll be waiting for the next punch line, and you can use that opportunity to hit them with your key message. It’s also a good way to illustrate main points or concepts without creating hostility. One sure-fire way of keeping your audience attentive and interested is by using humor throughout your speech. Your ultimate goal as a speaker is to get your message across in an effective manner – but does that mean you need to turn into a comedian just so the audience hears you? What public speaking is really all about is delivering something of value to your audience. That’s it. If people in your audience walk away with something of value they’ll consider you – and the speech – a success. That something of value can be feeling better about themselves, their job, understanding an idea or concept better, even feeling happy or entertained – if you can accomplish any of those things – you were effective as a public speaker. Give yourself a round of applause. When practicing your presentation and polishing the material – keep an eye out for jokes or one-liners that you can use. Try to find material that integrates with your style – don’t try to steal someone else’s delivery. The audience will respond to you if you just be yourself. Public speaking ranks right up there with public torture for most people - they’d rather die than get up in front of a room full of strangers and give a speech of some sort. That’s a pretty silly reaction, considering public speaking really isn’t all that difficult - but there you have it. Like it or not, public speaking is part of the entertainment industry – and even if your message is a serious one – audiences still want to be entertained. If you’ve been hired by an organization or a service club to stand up and deliver a message, you need to be able to do just that – or you won’t be invited back. Nor will you receive any recommendations to address any other group they might be connected with. Identify an action plan – you need to explain to your audience – in precise detail – how your audience can succeed at what you’re inspiring them to do. They need a roadmap for success. Identify your audience – who is your target audience? Who are your attempting to deliver your message to? Is it teachers? Drug addicts? Can you identify with your audience, and even more importantly, can they identify with you?
1. Public Speaking - Creating Value Through Personal Interaction
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