How well do you know your message? You need to be able to answer any question your audience asks. If you can’t do that, you haven’t prepared enough. Read about your subject, study it from every angle – you need to feel, look and sound like an expert.
Your presentation should be interesting - regardless of topic. Don’t drone on and on and on for days about some boring little detail - tell them the facts and get out of the way. Don’t be one of those public speakers who can’t shut up - who loves the sound of their own voice so much they just can’t seem to stop talking. Believe me, your audience will be too polite to say it, but they’ll wish you put a sock in it.
A key point many public speakers forget is that they don’t have to be perfect to be an effective public speaker. You can get tongue-tied, forget whole sections of your speech, go off on a tangent, and not recall your best joke – and the audience may still love you. In fact, they may relate to you better if you’re imperfect than if you got up in front of them and delivered a polished and flawless speech. You’re less intimidating – more like them.
Identify an action plan – you need to explain to your audience – in precise detail – how your audience can succeed at what you’re inspiring them to do. They need a roadmap for success.
That doesn’t mean your presentation has to be a “laff-riot” – in fact, your subject matter may not be appropriate for large doses of humor. For example, if you’re addressing cancer survivors, you’d want to tone down the ratio of jokes and one-liners, but if you were speaking to a group of salespeople, you could be a little more free-wheeling. You’ll be the best judge of content, knowing your own message and audiences. Just don’t toss out the humor entirely.
Like it or not, public speaking is part of the entertainment industry – and even if your message is a serious one – audiences still want to be entertained. If you’ve been hired by an organization or a service club to stand up and deliver a message, you need to be able to do just that – or you won’t be invited back. Nor will you receive any recommendations to address any other group they might be connected with.
Some simple preparation and advance planning will get you past that overwhelming fear you feel about public speaking. There are relaxation methods you can practice prior to giving your speech, not to mention going over the actual material in your presentation until you know it backwards and forwards. In fact, that’s the place you need to start - knowing your material.
Humor can benefit your presentation in so many ways – it can overcome an overly complimentary introduction and tell your audience you don’t take yourself too seriously. It can also make you seem more down-to-earth and less intimidating – helping you form a bond with your audience. And, perhaps most importantly, it will keep attention focused on you – they’ll be waiting for the next punch line, and you can use that opportunity to hit them with your key message. It’s also a good way to illustrate main points or concepts without creating hostility.
Next, have a “hook” at the very beginning of your presentation - a joke, a one-liner, a poignant story - something that instantly draws your audience into your presentation. Make it funny, make it serious - it doesn’t matter as long as it compliments your presentation - but make it interesting enough to make your audience listen to you.
Good public speakers follow many of the same procedures and protocols when giving a speech; the basics are the same, just the delivery and style change with the individual speaker. Here are a few common tips that will help you succeed as a public speaker.